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Tuesday, November 3, 2009

Cultures

Hi everybody

Writing in after a long time..........

So what i have been upto.......

Well been to my hometown in Delhi. Its been around 4 years since I have been staying away (Mumbai & Pune) from my hometown. In past couple of years, I have had the privilege to experience different cultures of these two cities (Mumbai & Pune) which I find are quite distinct as compared to Delhi.

Immediately after landing on Delhi airport, I felt a change in culture. Although it wasn't alien to me as Delhi is my hometown, but somehow I felt certain change in the environment, sounds, behavior.

I started thinking about culture & began to ponder over questions like

- What constitutes a culture of a city/company.

- Can we define culture of a city/company.

- Is it possible to recreate the culture of the city/company.

Although I am still finding answers to the above, but I truly believe that culture of a company/city play an important role in deciding its success. While on a visit to Toyota's factory in Japan, I noticed their culture embracing user centricity & continuous improvement. One of the senior manager of Mattel once told me that it is culture that differentiates the good & great companies.

But how cultures are created & for that matter what constitutes a culture.

I think culture of city/company originates from a Purpose. Some call it vision but i think its the purpose which clearly shapes the culture of the company/city.

A company whose purpose will be to Innovate & bring new products/services will have a very different culture from the one focused on efficiency.

I guess HR managers pay a lot of attention in developing & harnessing a culture of their company which is aligned to their company's purpose.

But can we analyse a culture of a city/company.

Ethnographic research provide excellent tools for analyzing culture of a city/company & determining whether it is aligned to the purpose.

Some of the areas in which I think one would want to analyze a culture :

- Post merger/acquisition inorder to align cultures of two companies

- Company undertaking a new vision

- City, wanting to bring social change & improve image

I think culture is an important aspect of city/company & the right culture can channelize the energies of people to fulfill the higher purpose.

Got this ad of HSBC describing importance of understanding different cultures. Check it out.





Thanks

Neeraj

Video Source: http://www.youtube.com/watch?v=JK_NinOmFWw

Photo Source: http://www.flickr.com/photos/rzs/1452117214/