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Sunday, December 19, 2010
Airports for Frequent flyers
Recently got shifted to new city.
Also Recently saw the amazing Up in the Air movie.
While I was at the Airport, I wondered how would people who fly atleast 150 days or more in a year (in the movie the character played by George Clooney spend most of the year flying) would feel everytime they visit airports.
What is an Airport to them - a pit stop to relax & rewind or an unnecessary & tiring stopover? How can the experience of airport be defined by them.
Do they look forward to visit the same airport multiple times in a year?.........How can airports be designed to provide new experiences to frequent travelers visiting same airport multiple times in a year?
Do these guys value time & speed to leisure & experience?........
Can there be quick airports with entry into airport & boarding into plane in 15 min flat & with no shop/food courts - taking inspiration from low cost airlines model.
just some thoughts
Neeraj
picture source: http://tinyurl.com/34r2g8b
Thursday, September 2, 2010
Rethinking Waste Management
http://tinyurl.com/25amwxf |
Not been writing actively for a while. Need to read more i guess.....
Recently a business channel had a program on waste & waste management activities in India. The program was quite informative & it showcased activities being undertaken to manage various types of waste by government & private players.
It also highlighted how a urgent attention is needed by both government & private players to manage & recycle waste.
The program got me thinking.
Is managing & recycling waste, only way to solve the problem.
How about before managing & recycling, let's step back & look at why do we have waste in the first place, its proper disposal & collection activities.
Government & Private players, no doubt should make efforts to manage & recycle waste but i think this problem should also be looked at from the front end :
Why have waste - I want to understand - Why waste is waste - is it because it has lost its economic value or life.
Is there a way to develop items (bottles, bags, packaging, material, etc) which can be used again or have multiple uses......to extend their life.........with one usage motive complete they can transform into another.
Is their a business opportunity to use waste/unused products.........
-- Can a business be created which uses scrap or waste material so that these items are used again. Check out Delhi based Green the Gap (http://greenthegap.com) which utilizes cartons, leather, etc to create beautiful lifestyle products as well as generate employment locally.
--Can there be ebay kind of platform for swapping old & unused items with a charitable angle to it so that people feel good when they donate/give away their old & unused items.
-- Can there be a business which actually takes your old & unused items & provides you with incentives on new ones. Check out Future Group's effort on swapping old items with new http://www.hindustantimes.com/Big-Bazaar-s-offer-to-swap-old-goods-for-new/Article1-59460.aspx
-- What's the diff between people who take care of environment & those who not. Can companies appreciate their effort. How about making them role models.
Managing Disposal - Without proper segregation from the customer end what happens is that huge time is wasted in waste segregation of diff type later.
What measures can be taken to instill a behavior of proper segregation right at the customer/home end so that it reduces unnecessary effort by government personnel.
Can we make sorting & segregation fun. have a look at the following video from the Fun Theory & check out their effort to make returning plastic bottle a fun experience.
Apart from ongoing government efforts, I think the problem of waste management should also be dealt with instilling a proper behavior among individuals to minimize their wastage, proper segregation & having products which have multiple usages. Lots more can be done & i think this problem should be seen as an opportunity for business & government.
Neeraj
Video Source - http://www.youtube.com/watch?v=zSiHjMU-MUo
Photo source - http://tinyurl.com/25amwxf
Tuesday, July 27, 2010
Inception
It got me thinking.
From where ideas come from?
What is Inspiration?
How to alter/influence others?
Do catch the movie. Great one
Also noticed that film is difficult to understand & require repetitive viewing. Is that by coincidence or by Design?
A strategy to ensure repetitive viewing by having difficult to understand concept.
Give it a thought.
Neeraj
Photo Source: http://thezaz.nationallampoon.com/files/2010/05/inception-poster.jpeg
Thursday, June 3, 2010
Changing role of Design professionals
Loved this talk by Don Norman. He Hints a lot of things on how the role of Design professionals/ Design agencies will be changing in the coming years.
Don Norman at IIT Design Research Conference 2010 from IIT Institute of Design on Vimeo.
Neeraj
Video Source : http://vimeo.com/12022651
Friday, May 7, 2010
Design & Innovation resources- April 2010
http://tinyurl.com/2f8f6ao |
Here are some articles that I found interesting in the month of April.
1. An Article about GO JIYO (India's first 3D virtual reality world by Godrej). Check Article
2. Economist came out with a special report on innovation in emerging markets. Check Article
3. Accenture's group COO talks about key issues companies are facing post recession, growth opportunities for businesses in emerging markets and how business of consulting is changing. Check Article
4. Check out this amazing article by IIMB faculty about competition. Check Article
5. Check out Ideaken.......(Inspired from Innocentive?). Link
6. Check out the great talk by Prof. Anil Gupta (Honey Bee Network) at TED India. Link
Was wondering what type of Design & Business Model will be needed for these grassroot innovations inorder to make them commercially successful.
7. Micromax has become India's 3rd largest mobile phone vendor. check out its story & what approach they undertook to compete. Check Article'
8. Blackberry is facing intense competition from other Smart phones. Check out how they plan to compete. Check Article
9. Check out how IBM's virtual supercomputer is tapping unused processors of half a million people like you & me for scientific research. Check Article
10. Is Innovation Overrated. Is Imitation better for fast paced & successful growth. Check out an article on Imitation economy. Check Article
11. Check out a product design company with a different approach & business model. Check Article
12. Great Article on How Designers Think.......Check Article
13. Is Geo Location the next big thing in social media. Check Article
14. Talking about Geo Location.....Here's an article discussing whether opportunities & relevance that Foursquare offers for Business. Check Article
15. Will Smart Lenses be the Bluetooth headsets for future? Check out
16. How to Design for China. Jan Chipchase & Mark Rolston of Frog Design discusses. Check Article
17. Post It turns 30. Check Article
Thanks
Neeraj
Monday, May 3, 2010
Rethinking Match Box Category
Photo Source: http://tinyurl.com/2vh4dr2 |
When was the last time we heard of some Innovation in the Inexpensive Matchbox (per unit cost around 50 paisa) category.
What are the possibilities of re-thinking how a matchbox is used, bought, distributed, perceived & manufactured. What if we were to change the meaning that Matchbox as a product offers - from a functional product used by the masses to light to being a fashionable item collected by the classes.
What will be the Business implications...........will it open new market space for the Industry, Improve Margins, Boost Demand.
What design elements we can use to achieve this objective. What Business Model changes will likely to be Implemented.
Thanks
Neeraj
Wednesday, March 31, 2010
Design & Innovation resources- March 2010
Here are some of the links I found both Interesting & Useful being posted in the month of March. I have divided them into the categories of Innovation & Design Thinking, Basics, Reframing/Rethinking, Competition & Resources.
Innovation & Design Thinking
1. Check out the Ten Innovations that will Transform Medicine in an article on HBR (Check Link)
2. Jocelyn Bailey posted 4 visions on the world tomorrow & how to shape your company around them (Check Link)
3. Here is the list of 15 design tips you can learn from Apple (Check Link) Nice read.
4. Learn about how mobile phones are transforming economy, society & lives of people in Africa (Check Link)
5. Jane Fulton Suri of Ideo authored an interesting paper titled - Informing Our Intuition: Design Research for Radical Innovation. (Check Link)
6. Paula Thornton takes a critical look at the books by Tim Brown & Roger Martin. Check the review. (Check Link)
7. Now, What do U.S. President Jack Kennedy, snowboarder Shaun White, and Indian tycoon Ratan Tata have in common? Check out the article by Vijay Govindarajan on BusinessWeek (Check Link)
8. What does it takes to come out with a winning mobile phone. Check out as Izwan Ismail talks to Nokia designers & finds out. (Check Link)
9. Do Improv comedians make the best design thinkers. One professors beleives so. Check it out. (Check link)
10. How banks can do better. Here is a post by Ideo's Ryan Jacoby. (Check Link)
11. Learn how to get noticed in a crowded market in this FastCompany Article. (Check link)
12. Bhagwan Chowdhry's FAB Campaign Aims to Put $100 in Bank Account for Every Baby. Learn How. (Check Link)
13. How Web 2.0 might foster & enable an Innovation revolution. Check it out. (Check Link)
14. Roger Martin and Jennifer Riel wrote about the decline of Miramax films & what we can learn. (Check Link)
15. Materials driving product Innovation in 2010. (check link)
Basics
1. Paul Thurston & Nick Marsh posted a brief guide to Service Design. (Check Link)
2. I found a special report by MIT Sloan on Design Thinking which includes couple of articles. (Check Link)
3. Although it has been posted in Oct 08, still like this video of Roger Martin explaining what is Design Thinking & Integrative Thinking. (Check Link)
4. Thinking & doing Ethnography in Service Design. (Check Link)
5. Here's ten steps of becoming the designer you want to be. (Check Link)
Reframing/ Rethinking
1. Check out the article on Redesigning the Concept and Role of the Automobile. (Check Link)
2. Check out the article by Dr. Jay Parkinson on How to redesign healthcare. (Check Link)
3. Rethinking washing machine. (Check link)
4. Rethinking the C-Suite. (Check Link)
Competition
1. IIT- Kanpur is holding the NEXT50 Innovation Challenge. (Check Link)
Resources
1. Lots of papers from the DMI conference 2008 - Design thinking : New Challenges for Designers, managers & organisations. (Check Link)
2. Check out the 10 essential design tools for Social Media pros (Check Link)
3. A dedicated channel on service design on Guardian. (Check Link)
4. Free Design eBooks. (Check Link)
5. Love This talk by Gary Vaynerchuk. (Check Link)
6. Check out the cool Infographics. (Check Link)
7. Experientia Design is on Vimeo. check out their channel. (Check Link)
Thanks
Neeraj
Picture Source: Check Link
Sunday, March 14, 2010
Who cares about Brands?
Thursday, March 4, 2010
Design & Innovation Resources -Feb 2010
Hey Everybody
Thursday, January 21, 2010
Design & Innovation Resources
Hey Everybody
A lot has been going lately in the design thinking & Innovation fields.
Following are the sources which I found to be extremely useful.
Don Norman's post questioning the importance & relevance of design research for breakthrough Innovation has caused quite a spur.
Here is the link to Don Norman's Article (Check here)
1. Adam Richardso (Check here)
2. Bruce Nussbaum's reply (Check here)
1. Check this amazing post by Brian Collins explaining the role of a design through a tale of a donkey & a banjo (Check here)
2. Venessa Miemis wrote about what is design thinking. check her article here (Check here)
3. Bruce MacGregor (managing partner IDEO) wrote an amazing article on how does design thinking give companies a competitive advantage? (Check here)
1. JWT Intelligence posted a list of 100 things to watch in 2010 (Check here)
2. Interesting talk by Kiran Bir Sethi on Ted about the Riverside School in India explaining how the school is teaching kids to believe in themselves & take initiative.(Check here)
3. CES just got over. Here is a link highlighting some of the main features at this year's CES (Check here)
Photo source : JWT 100 things to watch in 2010 (link)