Now play has to do something with creativity. Play infuses a culture of openness, experimentation & expression thereby providing new ideas for breakthrough Innovation. While playing, we are not embarrassed to share our crazy ideas. Playing helps in setting up a friendly environment which is needed for idea generation & expression.
Have a look at this Video featuring Tim Brown(C.E.O IDEO) talking about link between play & Creativity & how organizations around the world are infusing play into their organizations to infuse creative thinking.
Source: You Tube